To drive engagement and sales for a leading optometry eCommerce and wholesale platform, our team developed a suite of digital assets, including web banners, hero images, and dynamic kiosk animations. The goal was to create a visually compelling experience that highlights the company’s diverse product catalog, attracting both retail customers and wholesale buyers across 400+ optometry practices.
Objective
Execution
We designed and executed a range of digital assets tailored for online and in-practice use. Hero images and banners showcased key product offerings, while animated kiosk content provided an engaging, informative experience for in-store visitors. Leveraging 3D modeling and animation, we brought products to life with high-quality visuals, emphasizing their benefits and driving interest.
As the lead in 3D modeling, animation, concept development, execution, art direction, and both pre- and post-production, I ensured a cohesive and impactful visual strategy. The final deliverables strengthened brand presence, enhanced customer engagement, and seamlessly connected the digital and physical shopping experience.
